Here's the official Amazon Demo Video:
The two devices have some differences that will be the deciding factors for many consumers. I'll go over these differences here.
|Amazon Kindle Fire|
The Kindle Fire and Apple iPad compete primarily along content lines: The iPad has iTunes, with its millions of songs, TV shows, movies and books; and the Kindle Fire has Amazon, with, well, basically the same thing. Amazon Prime users can access all the streaming media content at their leisure at no extra cost. This progression could really throw a thorn in Apples' side.
The Kindle Fire has a seven-inch, 1024x600-pixel display screen is nearly three inches smaller and also lighter than the iPad's 9.7-inch, 1024x768-pixel display screen. This does make the Kindle Fire more appealing to users like me who want a more portable device. When I want a big screen I'll watch watch an HDTV, I don't want to try to jam it in my pocket.
|Apple iPad 2|
The iPad 2 set the standard for tablet hardware earlier this year with its A5 1GHz dual-core processor, its 720p video camera, its lithium-polymer battery that sustained up to 10 hours of Wi-Fi web surfing and its internal storage options of 16GB, 32GB or 64GB. The Kindle Fire also features a dual-core processor but it lacks a camera, its battery only supports eight hours of consecutive reading even with its Wi-Fi connectivity shut off, it only has 8GB of internal storage and it can only connect to Wi-Fi networks.
Software / Applications:
The iPad uses Apple's iOS platform which has proven very easy to use to many consumers. The Kindle Fire uses Amazon's own modified version of Google's Android platform and tightly integrates its own applications. The iPad features the Apple App Store while the Kindle Fire features Amazon's version of the Android Market that only allows apps pre-approved by Amazon.
Amazon Cloud ? :
The Amazon Silk Web browser that is directly integrated with its Elastic Computer Cloud (EC2) to deliver web pages with faster loading times than other browsers. The browser keeps track of pages you visit frequently and essentially pre-orders the page through the EC2 when it thinks you're about to request it. That way, when you do finally request it, Amazon's cloud will have it ready to go for you and will push it right out onto your tablet.
Here's another more detailed Demo video for the Amazon Kindle Fire to show you a closer look as to what we're dealing with:
End of the day the consumer knows what they want and personally I don't need the iPad 2 for the money they want for it but one last time. It all depends on what you can afford and what you want to do with it. No matter your choice, the most beneficial result of this release is a more competitive market hopefully resulting in more competition/choices in the future and cheaper apps and content.